EEsther Nam Get in touch
Esther Nam

I’m Esther, a product designer based in Boston.

What I focus on
  • Framing the problem before jumping to the screen — research, audits, and the “why now.”
  • Making decisions legible — naming tradeoffs so a cross-functional team can prioritize together.
  • Designing for durability — flows that hold up once real people, and real edge cases, arrive.

Selected work

Pearson Education: From audit→redesign
1 · Research foundation

UX Audit

Three weeks of review and research that shaped the Writing Solutions and Freehand Grader redesigns.

Instructor Mapped Pain Points table from the UX audit, mapping pain points to jobs, frequency, and severity.
UX ResearchHeuristic auditIA
2 · Informed by the audit

Writing Solutions

A redesign of the assignment creation flow, from one long form to four focused steps.

The scoring-method step of the redesigned Writing Solutions assignment flow.
Interaction designFlow redesign
Pearson Education 2022–2023
Pearson+ · POC → MVP

Job Match

A career-exploration tool built into Pearson+. Three new surfaces took it from a 10% pilot to a public MVP open to anyone, including users with no prior Pearson relationship.

Visual + IxDUser testingAccessibility
The Pearson+ Job Match unauthenticated home page shown on a laptop.
Pearson Internal Hackathon 2025
48-hour AI-first hackathon · 2025

Focus Gym

A gamified concept that helps students train sustained focus like a skill, built for a Pearson AI hackathon.

Award · Best Solution for User Impact
Focus Gym product screen: a focus-session panel inside the Pearson eText reader, with session duration, goals, study buddies, and a meditation break option.

Skills & topics

UX Research Information Architecture Interaction Design Heuristic Audits Accessibility AI-assisted Tools Design Systems Prototyping Usability Testing